With over 24 years experience as creative director and art director in advertising, interactive, custom learning, and communications (Saatchi and Saatchi, among others), Bob is a proven creative leader. His focus has always been on building creative integrity and quality into every piece that leaves his department. Bob accomplishes this by working closely with client and project teams to conceive truly innovative and relevant solutions.
“Creative” in Bob’s environment includes concept development, art direction, copywriting, user experience, new media, graphic design, and print production. His award-winning executions cover interactive web design, advertising, corporate identity, multimedia, video, e-learning, and print. Bob’s latest applications include various online social media, blogs, and more.
Bob has provided creative direction on projects for notable clients such as Volvo, BMW, Xerox, Pfizer, Honda, DuPont, Hyundai, Ford, Kodak, Porsche, Kia, and Eastman Motion Picture Films.
Bob holds a BS in Design from the State University College at Buffalo.
Ardent Learning, Inc.
VP Creative and New Media
Primary accounts: Volvo, BMW, Pfizer, Hyundai, Honda, Abbott, Ford, Kia, Tiffany & Co., Porsche, Xerox Corporation, Barnes & Noble
Robert Kiesow Creative
Freelance Creative Director
Primary accounts: New York Agency, Innovative Training Strategies, Clarity, Saatchi & Saatchi, Eastman Kodak Company, and Xerox Corporation
Buck & Pulleyn, Inc.
Primary accounts: Eastman Kodak Company, Eastman Software, West Group, Xerox Corporation, Gary Player Golf Equipment, PIP Printing, Monroe Community College, QuadMark Ltd., Rochester Community Savings Bank, Strong Museum, Varis Corporation
Saatchi & Saatchi
Primary accounts: DuPont Agricultural Division, Eastman Kodak Company, Eastman Motion Pictures, Champion Sportswear, and Agway Pet Foods
Effie, Telly, Mobius, Andy, Addy (Local and District 2), Brandon Hall, New York Festivals, Creativity Annual, Best of National Agri-Marketing Association, Best of Canadian Agri-Marketing Association, Prism, Print’s Regional Design Annual, International Society for Performance Improvement (ISPI) Awards of Excellence
State University College at Buffalo
Buffalo, New York
Bachelor of Science, Design
Rochester Advertising Federation
New media, film and documentary, photography, comedy, video, hockey, and running
The Ardent team develops and delivers custom solutions that impact behavior. We understand learning, performance improvement, organizational development, and competency-based solutions. We also understand how to use this expertise to develop successful performance-improvement strategies and supporting materials. Our unique and strategic approach results in solutions that are relevant, effective, creative, and precisely executed.
We begin by immersing ourselves in our client’s objectives and challenges. We then apply innovative methods and approaches that work in the context of their content and audiences. The result: solutions that are more relevant than a standardized approach can provide. This leads to immediate impact and sustained performance.
Our strategies align the objectives to the best choice of delivery systems. Ardent employs a “blended” approach to learning that encompasses:
We remain technology-neutral – in other words, we draw upon a wide variety of tools for development and delivery, selecting the ones that are most appropriate. Another point of difference is the diligent way we execute each and every program. Our business processes are ISO 9001:2000 certified, reflecting our focus on consistently delivering high-quality work.
But, the one thing that truly sets Ardent apart is our passion. It’s what we look for when we’re hiring, it’s what drives our delivery, and it’s what has attracted a client list that includes some of the most well respected companies in the world.
Years ago I began shooting images without looking through the camera. While I’m usually looking in the general direction that I’m pointing the camera in, the camera is nowhere near my face – but usually pressed against my leg or chest. I do this for two reasons: support and surprises. High-resolution digital cameras produce amazing quality, yet they are generally small and lightweight. Since I find nothing artful about camera-shake, I often support the camera against nearby solid and stationary objects, such as; a lamppost, the bumper of a car, or my leg. Additionally, I’ve found this technique removes my preconceived ideas of what makes an interesting photograph. Compositions arrive dramatically, and cropped abruptly. And the light finds unexpected contours. The convenience and features provided by digital cameras allow for much experimentation. So, try wedging your camera into a nook of a parking meter, or laying it on top of a mailbox. And shoot away. You’ll probably drag a lot of images to the trash, but there’s nothing like finding that one big surprise.
Tommy Moe | Fairport, New York
Street Vendor | NYC
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